HELLO KITTY BURGERLAND

Hello Kitty Burgerland® is a themed dining experience located in Monterrey, Mexico, blending the charm of Hello Kitty and her friends with a fun, welcoming atmosphere full of flavor. More than just a restaurant, it’s a space where food and design come together to create memorable moments for guests of all ages.

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This project holds a very special place in our hearts, as it was the very first to launch MAGAMA LAB. The creative development of the entire merchandise line was carried out in New York, drawing inspiration from the city’s vibrant energy, bold colors, and rich visual diversity. From there, every detail began to take shape: packaging designed to enhance the dining experience, dessert boxes, collectible items, and a product line ranging from premium T-shirts featuring Hello Kitty Chef and friends, to accessories, plush toys, and unique pieces that turn every visit into an opportunity to take home a piece of Burgerland.

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We are truly excited to see how Hello Kitty Burgerland® has grown and won over audiences in Mexico. We’re confident this is only the beginning, and that it will soon become an icon that delights fans around the world.